Why hello there. 

I'm Brad, a creative strategist living in Chicago. This is a steady stream of things I make, see and think.

Highlights from the worlds of advertising, startups, comedy, space, Internet hijinx, and my life in Chicago.

Do say hello.


When Brad Eshbach interviewed for a job at Publicis-owned Denuo, the agency didn’t ask much about his experience, his former employers or even about his previous client work. Instead, the interview was based around a website he created one weekend that tracks the number of people in space at any given moment, aptly named HowManyPeopleAreInSpaceRightNow.com.

“I made the site on a whim, slightly inebriated, at 2 a.m. one morning in 2009,” Eshbach said. “But I had no idea what it would turn into. It’s done more for me professionally than anything else I’ve ever done.

Want To Build An Agency Career? Make Something.

Jack Marshall at DigiDay wrote a smart piece about how having side projects that you can speak passionately about will do more for your career than even the prettiest of resumes.

Not gonna to lie… it felt great waking up to this article being all over my feeds.

Family vacay vibes

Spent this week unplugging and hanging with the most important people in my life. Exactly what I needed.


The 2011 Chicago Pride Parade in 4 Minutes

This is maybe half of the floats. I couldn’t stay inside the whole time!

Easily the most posi-party 500,000 people I have ever been around.

Favorite moments
0:58 Line dancing!
1:45 The tiny CTA float packed full of accurately awkward people
2:30 The Chicago Botanical Garden float!
3:17 Dr. Orange Brief McPelvic Thrust (front of float)

I’m not in Chicago this week and am kind of bummed about missing this year’s parade.

For those of you in the same boat, let’s relive the fun that was 2011, together.